Social Media Changes to Watch in 2012

Yesterday I wrote “11 Best of 2011: Important Changes in Social Media“, so today I bring you the future—a list of 2012 social media changes that I predict will have the biggest affect on my friends and clients in Dallas and the United States.

1. Twitter Adds Enhanced Pages for All Businesses

• …with big header images and featured tweets
• …Twitter will finally be offering free marketing features similar to Facebook and Google+ business pages

2. Facebook Will Convert Pages to Timeline Layout

• …just like they did with the Facebook Pages update in early 2011
• …although some businesses aren’t sure if Timeline would be a good idea

3. Pinterest Will Become a Mainstream Social Network

• …learn why and how to use Pinterest
• …and how Pinterest may be a new way for marketers to connect with a major target audience

4. Facebook’s IPO Will Be Huge

• …creating 1000+ new millionaires
• …and possibly affecting Facebook’s ability to innovate and add new features